Our target groups we aim to give opportunities to are:

  1. Young people who are not in education, employment or training (NEET)
  2. Elderly people that are isolated
  3. Local Authority care leavers
  4. Those with a disability or health problem including mental health
  5. People struggling with English
  6. Customers in our most deprived wards
  7. Ex-offenders
  8. People with a history of homelessness, drug or alcohol dependency
  9. Focus on the transition to work and overcoming practical barriers
10. Lone parents and careers
11. Individuals that are getting low income that are in poor financial condition that are looking for living wage.


This promise outlines the commitment made to donors and the public by fundraising organisations which register with the Fundraising Regulator.

Those who register with the regulator agree to ensure their fundraising is legal, open, honest and respectful. The standards for fundraising are set out in the Code of Fundraising Practice.


  • We will adhere to the Code of Fundraising Practice.
  • We will monitor fundraisers, volunteers and third parties working with us to raise funds, to ensure that they comply with the Code of Fundraising Practice and with this Promise.
  • We will comply with the law as it applies to charities and fundraising.
  • We will display the Fundraising Regulator badge on our fundraising material to show we are committed to good practice.


  • We will tell the truth and we will not exaggerate.
  • We will do what we say we are going to do with donations we
  • We will be clear about who we are and what we do.
  • We will give a clear explanation of how you can make a gift and change a regular donation.
  • Where we ask a third party to fundraise on our behalf, we will make
    this relationship and the financial arrangement transparent.
  • We will be able to explain our fundraising costs and show how they
    are in the best interests of our cause if challenged.
  • We will ensure our complaints process is clear and easily accessible.
  • We will provide clear and evidence based reasons for our decisions on complaints.


  • We will respect your rights and privacy.
  • We will not put undue pressure on you to make a gift. If you do not want to give or wish to cease giving, we will respect your decision.
  • We will have a procedure for dealing with people in vulnerable circumstances and it will be available on request.
  • Where the law requires, we will get your consent before we contact you to fundraise.
  • If you tell us that you don’t want us to contact you in a particular way we will not do so. We will work with the Telephone, Mail and Fundraising Preference Services to ensure that those who choose not to receive specific types of communication don’t have to.


  • We will treat donors and the public fairly, showing sensitivity and adapting our approach depending on your needs.
  • We will take care not to use any images or words that intentionally cause distress or anxiety.
  • We will take care not to cause nuisance or disruption to the public.


  • We will manage our resources responsibly and consider the impact of our fundraising on our donors, supporters and the wider public.
  • If you are unhappy with anything we’ve done whilst fundraising, you can contact us to make a complaint. We will listen to feedback and respond appropriately to compliments and criticism we receive.
  • We will have a complaints procedure, a copy of which will be available on our website or available on request.
  • Our complaints procedure will let you know how to contact the Fundraising Regulator in the event that you feel our response is unsatisfactory.
  • We will monitor and record the number of complaints we receive each year and share this data with the Fundraising Regulator on request.

All donations to AY are gratefully received, and  goes directly to our front-line services for disadvantaged people, so that you can be sure your money is being well-spent.

As an example of what your money will go towards:
£200 - Disadvantaged young people – providing mentoring, retail work related training and jobs
£300 - Low income families – providing low cost shopping and recycling centre for products that are no longer required
£400 - Long term unemployed – provide work placements, either voluntary positions or short term employed positions and training for future opportunities
£500 - Local community – provide a retail outlet that will offer training, job opportunities and low cost products for families

Donate by cheque

Make cheques payable to 'Acknowledging Youths CIC' and post to: Chrisp Street Exchange, 12 Vesey Path, London, E14 6BT

Donate over the phone

Call us on 0044-(0)-7852 945 928

Donate via PayPal

Contact us